Leading mobile carrier, FreedomPop is on a mission to spread their affordable telephone services with Europeans. Their interest in international expansion requires the use of Three’s mobile and virtual network that facilitates the creation of a sim-only package. This basic plan offers telephone services which includes 200 minutes, 200 texts, and 200MB of data. Currently, this prominent company presents a similar deal to over one million consumers in the United States with about half paying for usage beyond the inclusive offerings. As the premier reasonably priced mobile provider, FreedomPop’s business model is clearly lucrative even though most users are not paying for their outstanding service. Essentially, the company strongly believes in offering exceptional and inexpensive telephone packages to individuals worldwide.
FreedomPop’s packages are attracting a diverse group of consumers in both the United States and Europe.
Although the European market is oversaturated with mobile providers, the company’s basic plan is quickly growing in popularity which has encouraged the production of the Jetsetter. Remarkably, this revolutionized product is gear toward frequent travelers who will enjoy 100MB of free high-speed data per
month. In the beginning, the Jetsetter is only activated in the United Kingdom, Spain, and France, but soon the coverage will expand to over twenty countries. Undeniably, FreedomPop understands the needs
of a variety of customers and strives to support the marketplace with tangible product offerings.
In addition to ensuring viable mobile services, FreedomPop’s success is the result of their business plan.
Currently, the company’s model revolves around the free telephone offerings, which offers users the anonymous browsing to protect their privacy and mitigate third-party hackers. This inexpensive service is
utilized by approximately 50 percent of their consumers. The remaining 50 percent choose to purchase additional services such as extra data, voicemail, or texts. According to FreedomPop CEO Stephen Stokols the company needs about 30% of paying customers to remain profitable. Today, FreedomPop remains the most affordable mobile carrier in the United States and is often regarded as America’s trusted telephone
service provider. Unlike traditional phone plans, the company’s uniqueness lies in an app which facilitates text messaging and calls. Soon, these services will launch abroad as the company has already partnered with many European operators including KPN and Deutsche Telekam’s. Ultimately, the company’s goal is to outsmart the prevalent mobile services that maintain costly contracts or mediocre pay-as-you-go installments and replace those packages with exceptional plans at a reasonable price. Moreover, just recently, FreedomPop has introduced an affordable and unlimited internet service for $5 a month. This auto-connection service has over 10 million hotspots in the United States and will soon expand overseas.