Doe Deere The Founder Of Lime Crime And Poppy Angeloff

Doe Deere was born in Russia and raised in New York. She studied fashion design in New York and later became the Chief Executive Officer of the leading cosmetics companies known as Lime Crime. The company was launched in 2008 and offers a wide range of services. Some of the services and products they provide include; Pigments, Nail Polish, and lipstick among other wide range of products.

She was self-motivated and started making her own designs and creating a clothing line which was independent and based online. The motivation started when she started modeling and couldn’t find the best colors to model. This saw her start making her own bright colors to suit her needs. The idea of bright colors comes from her power of imagination and her ability to create make-up that is unique and that outdoes any other brand in the market.

She is also the founder of Poppy Angeloff. This is a company which specializes in designing Jewelry. It aims at creating a world where girls can use vibrant colors and makeup without having to worry about critics. Doe Deere`s experience has enabled her to create products that portray a woman’s both internal and external beauty. The creation of Poppy Angeloff was a result of re-discovery of heirlooms which remained in the possession of her family which she fell in love with. Her sister was instrumental in making the creation of a company that specialized in selling classic and vintage jewelry a dream come true. She inspired Doe Deere and even gave her more fascinating ideas of how to make the company become real.

As most successful individuals, Doe Deere also had her challenging times. The most notable one was when she was 17. She and her mother moved to the United States and spend the next two years surviving on money from doing odd jobs, and any help from strangers. This to her didn’t come as a disadvantage but rather as a motivation. She has her pivotal points which have helped her become successful. They include; Passion is a key in any successful person’s life, becoming a customer and experiencing what a customer feels, and taking risks is also key in any achievement.

Doe Deere and her Coming to America Story…

Some readers might already be familiar with Doe Deere. Lime Crime Cosmetics in Los Angeles employs 35 people and Doe is the CEO! She is also the owner of a fashion brand called Poppyangeloff. Some people might associate Doe’s efforts with a life-long American work ethic, but there is another ethic at work here that has gone overlooked in a country where Nationalism propaganda seems to go over surprisingly well; the immigrant work ethic. Let’s not forget that age-old traditional American business tale. The one that starts with an immigrant and this one starts with Doe.

Doe wasn’t alone when she traveled to America for the first time at the tender age of 17. She had her mother and sister with her. Together the three of them had high hopes. As the weeks passed the three learned many things. They learned that New York looks nothing like on TV, they learned that everything must be earned and they also learned that the US would not employ the mother as an accountant as she was historically in Russia. Her foreign credentials could not be accepted within the American field and the three of them went from barely blue-collar to all the way broke! They also learned that some Americans can be kind though. There was always somebody to give them a place to stay or a meal as they worked their way up.

Doe and her family reached a point where they could pay for their own government housing. Doe mentions crime and vandalism briefly at this point. She mentions them like they’re not a concern because they weren’t! The real concern for these three women was being able to have their own apartment and cash flow. It’s the type of appreciation that immigrant grandparents have struggled to teach to their family’s future generations!

This type of appreciation is hard to teach though. Just like in business, Doe had to start from the bottom so every addition was always a great appreciation. The level of appreciation that Doe, her mother, her sister and immigrants like them possess can typically only be derived from true life experience.

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Whitney Wolfe and Women Focused Dating For a Better Experience

When you hear about a company passing on a $450 million offer seems crazy if you don’t know why it wasn’t the best deal in the first place. Women first dating app, Bumble did just that recently, however, turning down the offer from the Match group, the group behind the big name dating apps, Match, Tinder, and OkCupid.

Bumbles founder, Whitney Wolfe knows dating app business well, having started her career as a co-founder and VP of marketing of the dating giant Tinder. Two years later, after a breakup with Tinder co-founder Justin Mateen, Wolfe found herself embattled in a lawsuit with InterActive Corp, Tinder’s then parent company. Wolfe pointed to former coworkers, alleging sexual harassment and sex discrimination that stripped her of her co-founder title at Tinder. Wolfe presented texts from the breakup in which Mateen made threats to her future at the company as evidence, resulting in the case being settled out of court to learn more about us: click here.

After this painful ordeal, Wolfe took some time to reflect on pain caused by the case and the step away from the tech world. The world had a different plan, however, when she received a call from the founder of Badoo, Andrey Andreev, about making creating a female centered dating app. Two years later Bumble is gaining 50 thousand users a day to a total over 20 million users. It’s on track to earn $150 million dollars in 2018, valuing the company at over $500 million dollars. Bumble is changing the dating game, hoping to encourage users to go into each experience with respect and genuine enthusiasm.

Whitney Wolfe passionate about making sure that her applications avoid the pitfalls of others, ensuring that her platforms are bully free and work on an even playing field of mutual respect. Having faced her own fair share of online harassment, she knows exactly the effect it can have on a person, something she believes the world should have outgrown. A savvy technical entrepreneur, Wolfe is expanding her successful Bumble app to include BumbleBFF for people wanting to just make new friends as well as BumbleBIzz, for people wanting to network and expand their professional social circles.

Lime Crime’s Vegan Take on Cosmetics is Jaw-Dropping

LimeCrime cosmetics is a vegan and cruelty free cosmetic brand that has swept the nation by many different means. Their products are advertised and sold in Urban Outfitters, and the company offers even more than what is sold there. They use the clever term ‘Makeup for Unicorns,’ poking fun at the fact that most of their products are immensely bright colored and seems they would be used at a Halloween soirée or by daring young girls who step outside wearing glistening fluorescent eye shadow.


In addition to makeup, LimeCrime also offers different non-human colored hair dye with wacky names such as “Sext,” “Chocolate Cherry,” “Dirty Mermaid,” and “Salad.” Lime Crime claims that all of their products are produced by, and are meant for unicorns. The hair dye colors are semi permanent, and are manufactured to wash out over time.


Urban Outfitters offers their matte lipsticks, as well as liquid lipsticks, along with glowing highlighter. LimeCrime has been originated in 2008 two weeks before Halloween by developer and CEO Doe Deere. Deere is a light hearted and mismatched type of gal who set out to create colorful and bashful makeup that she and others could enjoy. LimeCrime Unicorn Lipsticks were introduced in 2009 in a special and unique packaging.


LimeCrime cosmetics confidently advertises their products as vegan and cruelty free. In fact, they are even certified by both PETA and The Leaping Bunny Program. The Leaping Bunny Program has created the cruelty free makeup standard which encloses strict background testing that involves third party manufacturers to indeed confirm that all products are in fact cruelty free. Lime Crime proudly displays on their official website that their entire staff are animal lovers and actively adopt and foster furry animals who need the attention. They have been certified as cruelty free through stringent verification reassuring that all of what they have to offer is cruelty free.


In addition, Lime Crime also manufactures acrylic nails that shine bright in certain lighting. Each of the packages includes nail glue to adhere the faux nails onto your real ones. They come in different colors that once again contain unique names such as “Oyster,” “Lizard,” “Black Magic,” and “Camel.”